Even though it is 2018, some that are in the seo field still choose to do low quality efforts that may have worked years ago as their core tactics for their link building strategy. Every offsite strategy should be grounded in future proofing activities that add value such as content promotion and relationship building. If you have to think about getting penalized for a tactic then it most likely isn’t worth the risk. I would like to provide you with a list of low quality efforts you shouldn’t be doing in the first place, and don’t depend on them to add any type of value.
- Article Directories
- User Rating Reviews
- Web Cam Directories
- Logo Design Directories
- Free Web Directories
- Links From Lots Of Foreign Language Sites
- RSS Directories
- Paid Reviews
- Press Releases With Keyword Specific Anchor Text
- Cragslist
- Email Signatures
- Non Moderated Blog Post Comments
- Embedded Widgets
- Guest Post Signatures
- Comment Spam
- Forum Spam
- Links From Bad Neighborhoods/Hacked Sites
- Non Niche Relevant Reciprocal Link Building
This is just a quick list. If you catch yourself thinking that it is very easy, then you are most likely adding very little value and doing it wrong. A solid link building strategy takes time to nurture, but once you start the rest comes more naturally.
